Aperture Avenue | A Division of Bromwell-Poe Enterprises, LLC
Columbus, Indiana | management@bpenterprises.store
Effective Date: April 14, 2025 | Last Updated: April 14, 2025
1. Introduction
Aperture Avenue (“we,” “us,” or “our”) is a division of Bromwell-Poe Enterprises, LLC. We are committed to protecting your personal information. This Privacy Policy explains what data we collect, how we use it, and your rights regarding that data.
2. Information We Collect
We may collect the following types of information when you visit our website or place an order:
- Name, email address, shipping address, and phone number
- Payment information (processed securely via WooPayments — we do not store full card details)
- Order history and transaction records
- Browser type, IP address, and cookies for site functionality and analytics
3. How We Use Your Information
- To process and fulfill your orders
- To communicate about your order status, shipping updates, or account activity
- To send marketing emails and promotional communications (you may opt out at any time via the unsubscribe link in any email)
- To comply with legal obligations
- To improve our website and customer experience using analytics data
4. Google Analytics
We use Google Analytics to collect anonymized data about how visitors interact with our website. This includes pages visited, time on site, and general geographic location. Google Analytics uses cookies to collect this data. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on available at tools.google.com/dlpage/gaoptout. For more information on how Google uses your data, visit google.com/policies/privacy/partners.
5. Email Marketing
If you provide your email address, we may use it to send you promotional content, product updates, and special offers from Aperture Avenue. By placing an order or subscribing to our mailing list, you consent to receive these communications. You may opt out at any time by clicking the unsubscribe link in any marketing email or by contacting us at privacy@bpenterprises.store.
6. Sharing of Information
We do not sell your personal data. We may share your information with:
- D&H Distributing, solely for order fulfillment and shipping coordination
- FedEx, for delivery of your order
- WooPayments, for secure payment processing
- Google, for analytics purposes (anonymized data only)
- Legal authorities, if required by law
7. Cookies
Our website uses cookies to enhance your browsing experience and for analytics via Google Analytics. You may disable cookies through your browser settings, though some site features may be affected.
8. Data Retention
We retain your personal information for as long as necessary to fulfill orders, comply with legal obligations, and resolve disputes.
9. Your Rights
You have the right to request access to, correction of, or deletion of your personal data. To exercise these rights, contact us at privacy@bpenterprises.store.
10. Contact
For privacy-related questions or concerns, contact: privacy@bpenterprises.store